Nissan’s Lower Price Plan on Electrified Cars

Nissan’s New Approach: Consumer Benefits by 2026

Nissan has outlined their fresh take on electrified technology in hopes to reduce expenditures surrounding manufacture and engineering by 30% compared to 2019 figures, eventually reaching a level where price parity is obtained between all e-Power and Global Combustion Engine (ICE) models. This goal is slated to be achieved by 2026. E-Power, an exclusive Nissan system which utilizes a small internal combustion engine as a charging device for its battery, is presently not accessible in the United States however; it holds a cost plus of around $5,000 who select it in other nations.

Nissan has cautioned that the availability of their noteworthy Ariya electric crossover will be limited in 2023, and they intend to employ shared and generalized pieces for their electric cars at the same time, which should lead to a decrease in charges associated with them in the years to come. This is part of the general pattern from car manufacturers to find ways to minimize the outlay in electric vehicle development.

Nissan’s revolutionary new powertrain development strategy is known as “X-in-1” and can be further divided into 3-in-1 and 5-in-1 applications. The 3-in-1 method involves modularizing the motor, inverter, and reducer for use in electric vehicles (EVs). The 5-in-1 approach also integrates the generator and increaser, making it applicable for Nissan vehicles with e-Power technology.

Generally, through X-in-1, it is made possible for these essential components to originate from the same production line, thus enhancing manufacturing proficiency and diminishing costs. Besides, according to Nissan asserts various other advantages, such as size and weight reductions of the powertrain when taken as a whole, along with reducing the employment of rare heavy earth elements to less than 1% of Magnet’s mass.

“Taking advantage of our extensive experience and proficiency in the field of electric vehicle technology, which has been accumulating over the last decade, is something we are committed to doing,” said Toshihiro Hirai, the Senior Vice President in charge of powertrain and EV engineering development. He was, of course, referring to Nissan’s successful launch of the Leaf in 2010, the world’s first mass-market electric vehicle.

Nissan’s new approach to electrified powertrain development | X-in-1

“As we continue to progress in electrified powertrain development, we are committed to creating new and valuable experiences for customers around the world by offering 100% motor-driven vehicles such as EVs and e-Power,” said Hirai. “We want to make sure these vehicles are available to as many people as possible.”

Nissan’s Ambition 2030 plan looks to provide 27 novel electrified models, 19 of them being electric vehicles, within the time-frame of the fiscal year 2030. It is certainly no surprise that the Japanese manufacturer has developed a means of producing these cars with as much efficiency as possible.

Most other automakers have been investigating approaches to lower the cost of EVs and pass those savings onto purchasers. In terms of Ford, they are implementing new lithium iron phosphate batteries in their EV models, such as the Mustang Mach-E, which is a striking 40% less expensive than the presently used batteries.

Toyota unveiled its much-criticized bZ4X electric crossover last year and is now exploring ways to advance their electric vehicles. It appears that their approach includes scrutinizing the Tesla Model Y; Automotive News reports Toyota has undertaken a teardown of the EV to clue in on Tesla’s easy and successful vehicle design. One expects those advantages and possibly cost savings will apply to Lexus models too, considering the new RZ in North America costs considerably more than a comparable petrol-powered Lexus crossover.

Nissan is continuously working towards its goals set forth by the Standards for Inflation Reduction Statute. Its aim of having four its electric vehicles (EVs) qualified for full $7,500 in tax credits by 2026 goes hand in glove with this purpose.

In three years’ time, should everything play out as projected, fresh Nissan electric vehicles will have come out on top in the price competition.

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