Porsche Museum’s Dual Milestone Celebration: 15 Years and 50 Years of 911 Turbo

Widowmaker’s longevity remains notable.

In 2019, Porsche commemorates the 15th anniversary of the Porsche Museum in Stuttgart. The museum has attracted nearly six million visitors to date, highlighting the brand’s evolution and rich legacy over the years.

On January 31, 2009, the Porsche Museum opened its doors and since then has welcomed a total of 5,824,325 visitors, among them notable figures such as Paris Hilton and the Backstreet Boys. Most notably, it displays a vast array of magnificent vehicles from 75 years of Porsche’s legacy, including the Le Mans champion Porsche 917K.

Bettina Haussmann, the head of Mercedes-Benz Museum, extended her congratulations, stating, “The Porsche Museum and the Mercedes-Benz Museum being situated in the same city is an irresistible draw for visitors.” She also highlighted the strong and fruitful partnership between the two institutions, which involves the exchange of car exhibits.

According to the museum, it is not exclusively designed for adult car enthusiasts. In fact, the German automaker has created special programs for children, including Porsche 4Kids and Porsche 4School. In addition, the museum is also reaching out to the younger generation with their “Social Media Ready” program. This initiative is specifically aimed at visitors aged 15 to 19, promoting the use of smartphones to capture photos and videos during their visit.

Ever since its establishment, the museum has documented in excess of 90,000 inquiries, organized and guided 28,301 excursions, preserved upwards of 3,000 automobiles, and backed more than 3,300 events globally, showcasing cars from its collection. In addition, it collaborates with various other museums around the globe, including the Petersen Automotive Museum located in Los Angeles.

The Porsche Museum has a plethora of plans in store for 2024, with the highlight being the commemoration of the 50th year of the renowned Porsche 911 Turbo. It is only natural to anticipate a limited edition release for such a momentous occasion, but there will also be an exhibit honoring the legacy of one of the most dynamic cars from the 1980s.

Considered to be one of the most perilous automobiles in the past, the initial 911 Turbo was famously referred to as the “Widowmaker.” Its unpredictability is so notorious that Porsche mandates specialized training for all personnel, including the CEO, who operate the 930 911 Turbo model.

The exhibit titled “50 Years of the Turbo” will be opening at the museum on July 30.