Attractive BEV Lineup Business & Financially
Despite the recent updates on Audi’s US lineup for the 2024 model year, Volkswagen Group, its parent company, has acknowledged that the luxury brand was “lagging the competition” in the electric vehicle (EV) race. To make up for lost time, Volkswagen has outlined a plan to help Audi make a comeback, which includes introducing high-performance RS-badged EV models.
In a report by Automotive News Europe, Audi stated that it has “huge opportunities” with the upcoming product launches set to begin in 2021. Although the automaker did not provide much detail regarding the RS EVs, they did confirm that they are indeed happening.
“The ever-expanding RS franchise is a highly appealing venture, both from the perspective of customers and financiers,” stated Blume. “So, we are already in the process of formulating a powerful BEV range.”
Audi recently displayed its prospective in crafting formidable electric vehicles, leading the brand’s full-electric, performance-oriented series with the premier of RS E-tron GT.
In the realm of the legendary Dakar Rally, the Audi RS Q e-tron all-electric rally vehicle magnificently showed it has what it takes to battle in even the most unfavourable street circumstances. The lately deceased Ken Block too exhibited his expertise on the streets of Las Vegas with an Audi S1 Hoonitron in the debut of Electrikhana film.
One of the imminent electric vehicle offerings from Audi is the Q6 e-tron, a midsize crossover featuring an all-electric powertrain based on Volkswagen’s Premium Platform Electric (PPE) architecture. Spotted out on roadways in the US only last month, anticipation is growing for its introduction at some time in the latter half of 2021.
The electrically-powered platform will make it possible for recharging times between 10 and 80% in simply 21 minutes. Moreover, the framework would have semi-autonomous driving characteristics provided by Mobileye’s SuperVision system.
Audi is lagging far behind in comparison to the electrified sector of the market, and is not keeping up with other manufacturers within the Volkswagen Group. Lamborghini, for instance, is rushing to alter its approach to the quickly changing realm of electric vehicles – embedding electrification into their exclusive sports cars. The Aventador’s replacement, the Revuelto, introduces a new 6.5-liter V12 engine along with three electric motors.
“We failed to back up the [brand’s] progressive leadership in its stance against major rivals,” declared Blume.
The following move towards Engineering of models under the Volkswagen Group will incorporate a novel Electric Vehicle platform to be implemented in 2026. Undenominated the Scalable Systems Platform (SSP), the freshest framework is thought to enable an expedient and effective 12-minute charging time alongside Level 4 completely autonomous driving.