2024 Nissan Ariya Lineup Gets Up to $6k Price Slash

Ariya Engage now priced $3,600 lower, while other versions receive even steeper reductions.

Nissan has recently revealed the cost of their latest model, the 2024 Ariya. To the surprise of many, this sleek electric crossover comes with a decreased manufacturer’s suggested retail price compared to previous models, reflecting a trend in the slow-growing market of electric vehicles.

The starting Ariya Engage has been given a significant discount of $3,600, bringing the initial cost down from $43,190 to a more reasonable $39,590. This particular model comes with a 63 kWh battery pack capable of covering a distance of 216 miles. Its power output is rated at 214 horsepower, although for those looking for even more control, an AWD Engage e-4ORCE with 335 hp can be purchased for $43,590.

Introducing the Venture+ as our next model. At a reasonable price of $41,190, this option grants customers a higher quality Ariya at a more affordable cost compared to the previous Engage trim. With its impressive 87 kWh battery, 238 hp, and 304-mile range, this model is a remarkable $5,000 less expensive than the MY2023 version. Unfortunately, the Venture does not feature an AWD option.

For those seeking a more well-equipped option with all-wheel drive, the Ariya e-4ORCE is now offered in the $45,190 Engage+ version. This particular model boasts a range of 272 miles, which alone may be enough reasoning to make the switch. Not only that, but it also packs a robust 389 horsepower, resulting in a satisfying driving experience. Originally priced at $51,190, this particular variant has received a significant $6,000 reduction in cost.

The Evolve+ FWD and e-4ORCE variants have a price tag of $44,190 and $48,190, respectively. These models have also undergone a significant $6,000 decrease in cost. The e-4ORCE model boasts a standard 389 horsepower, while the FWD option, which is more budget-friendly, has a slightly lower 238 horsepower output.

At the top of the list stand the Evolve+ e-4ORCE ($48,190) and the Platinum+ e-4ORCE ($54,190) models. These two options have recently been reduced in price by $6,000 each and both boast 389 horsepower along with all-wheel drive capabilities.

Excluding Nissan’s destination and handling fee of $1,390, all prices stated in this article are subject to change. The mentioned prices in this article are not inclusive of Nissan’s destination and handling fee of $1,390, which is subject to fluctuation.

It is important to mention that the 2024 VW ID.4 has recently undergone a price increase, with its new base cost now at $39,735. This amount is slightly higher than that of the Ariya, however, it is worth considering that the Volkswagen, which is being produced in the US, is qualified for a tax credit of $7,500. This may entice individuals interested in purchasing an Ariya to explore the nearby Volkswagen dealership instead.

When it comes to the tax credit, Tesla’s popular Model Y is eligible for the beneficial credit as well. The base Model Y RWD has a price tag of $43,990, but with the tax credit, it goes down to $36,490. For those in need of an electric vehicle that can travel long distances without frequent charging, the Model Y Long Range is available at $41,490 after deductions. This is comparable to the Ariya Venture+ in terms of cost, but the Model Y offers a longer range of 310 miles and also boasts greater power. However, since the Ariya is produced in Japan, it does not qualify for the tax credit.

It is worth mentioning that Ford has lowered the prices of the Mustang Mach-E due to a decline in electric vehicle (EV) purchases.