New Electric Off-Roaders: Scout Hauler & Reaper

Scout Motors Inc. Files 41 Trademarks in 2021.

Late in 2020, the Volkswagen Group declared the resurrection of their Scout label to denote an independent off-road electric car brand meant for the US market. In 2026, two models, a pickup truck and an SUV, shall be released with no details regarding their specific names divulged. CarBuzz, however, may have unearthed potential monikers of Scout Motors through trademarks registered with the United States Patent & Trademark Office.

In the year 2023, Scout Motors Inc. has submitted over 41 trademarks to the Class 12 category for cars, auto components, and accessories (including electric vehicles, parts and fittings). Several of these trademarks are catchy phrases used on the Scout site, with a great deal of traditional names linked to the Scout brand also acquired trademark status. Interestingly, a total of 13 unique titles were granted a trademark; a few of them may possibly point to prospective model names.

Among the mass, four really stand out: Scout Hauler, Scout Reaper, Tellus, and Travelstar XL. Additionally notable was an application for Scout Spirit.

The Travelstar moniker has been utilized in the past by Custom Automobiles Inc (CVI) for a specific model, although, up until now, no XL interpretation was manufactured. This year, the Travelstar loggerhead was officially trademarked, yet the addition of ‘XL’ to the title could signify that an extended-length option could potentially be coming out.

Terra, meanwhile, is a Latin alternation for our cosmic abode, Earth. The Scout Variant is fresh, yet contains ancient implications. Initially, the famous Scout had an extraordinary “Spirit of 76” edition fashioned to honor the two hundredth anniversary of the United States in 1976.

The Scout brand has presented two all-new names – Scout Hauler and Scout Reaper. While the title of Hauler accurately embodies the characteristics of the impending Scout pickup, the name ‘Reaper’ has no attach to this particular brand. However, it has a strong link to the company that created the original Scout model long ago -International Harvester, also referred to as ‘Harvester.’

An additional eight trademarks were mainly encompassing an agricultural motif, and not many appear apt for models or line-ups. Browsing deeper it is almost certain that Volkswagen and Scout Motors took steps to secure any known title in connection with Harvester; likely so as to thwart any efforts from individuals attempting to benefit from the revamped marque’s growing reputation.

These trademarks are identifiable, distinctive and hold immense value. They are also associated with products or services provided by the trademark’s owner, giving them a competitive edge in the market.These emblems are discernible, unique and have tremendous worth. They are also associated with commodities or offerings proffered by the owner of the mark, giving them an advantageous position in the industry.

The recently-conceived vehicle producer has also filed trademarks for 17 vintage designations in relation to the label. With the exception of Harvester, these patents encircle earlier kinds such as Scout 80, Scout 800, Scout II, Super Scout, SSII and SR-2.

The Scout 80 was the inaugural model, equipped with a four-cylinder engine. Five years later, the upgraded Scout 800 premiered boasting enhanced comfort and equipage of a V8 engine as well. Subsequently, the subsequent iterations which utilized the Scout 800 name were known as the 800A and 800B models; however, no variations of either were registered in this year’s market.

The rest of the previous model names newly protected by trademark will be familiar to Scout devotees as special trims and packages accessible on former editions:

An array of distinct offerings were made available by Custom Vehicles Inc. in the period between 1979 and 1980 – the Travelstar, Trailstar, Terrastar, and Sportstar editions. These packages boasted specific adorns, aeronautical-inspired enhancements, such as hood intakes, wheel flares, and additional voguish stylings.

A potential iteration of the Scout could have been seen with the Rallye package. Nevertheless, this might have been marked as an option that pertains to a sport truck or SUV influenced by rallying events – much akin to how Ford has implemented this approach with their Mustang Mach-E Rally.

The renowned ‘Traveltop’ featured a fully enclosed hard-roof roof, designed for the already prevalent off-road vehicle. In addition to that, this model also had convenient sliding windows. ‘Terra’ was an exceptional feature formerly only made available with the half-cab pickup truck; by registering it as a trademark alongside the Scout term, the new vehicles may hint at being named after this.

“Many of these names have likely been trademarked purely to protect the brand’s heritage,” said a spokesperson for Volkswagen. The company has made no secret of its plan to capitalize on the nostalgia associated with the Scout, as demonstrated by the trademark it recently employed on its newly launched community forum: “Rooted In Heritage, Driven by Community, Forging the Future.”

Amidst all the legacy monikers, the recent emblems point to Scout progressing a bit and mixing up classic with modern. Scott Keogh, President of Scout Motors, has indicated that the Scout SUV should come out firstly, followed by the larger pick-up truck (potentially a Ford F-150 Lightning equivalent) within a period of 6 to 7 months. Simultaneously, we should hope to receive an outline of its design shortly.

Although it’s improbable that these terms could be adopted, the chances of a Scout Terra, Scout Spirit, Scout Hauler, or Scout Reaper being taken on are quite strong. However, if we have been mistaken, then let us know your opinion in the remarks section here below.


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